Privacy Policy

By using this website, you agree to the terms of this Privacy Policy. If you do not agree with this Privacy Policy, you should discontinue your use of the K-RAX website.

Forms

If you fill out and submit any form (i.e. contact form) on our website we store the information you provide for customer service purposes, but we do not use the information submitted for marketing purposes. Any form submitted on our website may be checked through an automated spam detection service.

Links

Our website may contain links to other sites and we are not responsible for the privacy practices or the content of such sites. We encourage you to read the privacy policy of linked sites. Their privacy policies and practices differ from our policies and practices.

Cookies

Cookies are text files with small amounts of data that are stored by your web browser on your computer.

We use analytics cookies to measure, analyze, and understand how are customers use our website and to identify ways to improve both functionality and experience. These cookies may track which page a visitor has clicked or seen, monitor traffic patterns, and gauge the popularity of service options.

We use targeting or advertising cookies to deliver digital ads relevant to you. These types of cookies also may limit the number of times that you see an ad and help us measure the effectiveness of our marketing campaigns. We use cookies to help us identify and retarget users who may be interested in our products and services both on our site and on third-party websites.

Embedded content

This website may include embedded content (e.g. videos, images, articles, social media feeds, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website. In some cases, where a page on our website includes content from a social network, such as a Facebook feed, those services may set a cookie even where you do not click a button.

Google Analytics

Our website uses cookies from third parties, including Google Analytics (a web analytics service provided by Google, Inc.), to allow us to analyze user activity and website traffic in order to improve the functionality of our website.

The information generated by the cookie about your use of our website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of our website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage.

Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. Further information about Google’s privacy policy may be obtained from https://policies.google.com/privacy.

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. Users can prevent the collection of data generated by cookies by downloading and installing the browser plug-in that is available at the following link: http://tools.google.com/dlpage/gaoptout.

Google Web Fonts

For a uniform representation of fonts, this website uses web fonts provided by Google. When you open a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

For this purpose, your browser has to establish a direct connection to Google servers. Google thus becomes aware that our web page was accessed via your IP address. The use of Google Web fonts is done in the interest of a uniform and attractive presentation of our website. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.

If your browser does not support web fonts, a standard font is used by your computer.

Further information about handling user data, can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy at https://www.google.com/policies/privacy/.

Facebook Pixel

Our website utilizes cookies from third parties, including the conversion tracking pixel service of Facebook, Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA (“Facebook”). This allows user behavior to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes.

The data collected in this way is anonymous to us (i.e. we do not see the personal data of individual users). However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy: https://www.facebook.com/about/privacy/.

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.

Personal Data

While using our website, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Company name
  • Usage Data

Usage Data

Usage data is collected automatically when using our website. Usage data may include information such as your device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our website that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

Behavioral Remarketing

We use remarketing services to advertise on third-party websites after you visited our website. We and our third-party vendors use cookies to inform, optimize, and serve ads based on your past visits to our website.

Google Ads

Google Ads (AdWords) marketing service is provided by Google, Inc. You can opt-out of ad personalization by visiting the Google Ads Settings page: http://www.google.com/settings/ads

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy.

Contact us

If you have any questions, have a complaint, or any privacy-specific concerns please contact us at 812-923-5585.

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